OUT NOW – Exclusively on Amazon for Kindle
‘Janice has made it her business to get stuck into the whole self-publishing malarkey. Savvy enough to realise it’s not enough to simply write, she’s studied social media marketing until it could be her specialist subject on Mastermind. She can plan a book launch, maximise publicity, keep the momentum going after the first initial flush, and perhaps most of all, she knows how to make the whole thing fun, which is no mean feat.’ DG Life Magazine.
I’m grateful to DG Life magazine for the generous endorsement that I’ve used as a foreword to this book, although I’m not sure I’m entirely happy about being called a specialist in online marketing. It doesn’t sound like very much fun, does it? I think I’d much prefer to be known as an enthusiast in online partying, which is perhaps closer to the truth and certainly is lots of fun!
I’ve always enjoyed a party – in the real world I’m often first up on the dance floor. In the virtual world, I’m there too, having fun and celebrating my own and everyone else’s successes. But when I’m not dancing around or swigging back virtual champagne, I’m a writer sitting alone in my writer’s cave and when I eventually emerge with a completed manuscript, having worked really hard through many drafts, rewrites and edits, I always feel the need to kick back and celebrate.
I’ve heard it said by other writers that the real work begins once the book is written, but I think that’s when all the fun starts. A book launch for me is not a formal affair – it’s an excuse to have a party – and it has been noted, mostly by people who have attended my online parties, how each party has boosted my online sales and indeed produced bestsellers. As a result, I’ve developed a bit of a reputation as an online party organiser and this has led to other writers asking me how I do it, and if I can I help them to do it too.
So here it is: my step by step guide on how I organise my online ‘virtual’ parties. I hope you enjoy reading it and that you glean something from it; not least how not to become a specialist in online marketing but an enthusiast in online partying!
How To Party Online:
• Online parties are a fabulous and fun way to launch your book or introduce your product and to engage with your target audience.
• Social media applications are perfect forums for parties – the venue capacity is infinite, the guest list is global, and the fun and games can lead to bestselling success
• This book aims to show you how you can produce measurable results from your very first online party while you are still working towards building up your social network.
• The purpose of this book is to walk and talk you through each step of the planning and implementation of four very different online promotional parties.
• We will look at how much work and effort is involved in implementing each step and we will experience the party format, explore the outcomes, and quantify all the successes.
• And I’ll show you how to make it lots of fun!
Some comments about Janice Horton’s online parties from the party peeps themselves:
“I loved the parties because of the amazing fun and laughs - even if some of us ended up in twitter jail!”
“I liked the ways in which you involved others during these parties. They were great fun.”
“Absolutely LOVE your blog parties!”
“The idea of having us post photos was brilliant in that it set up a series of interactions between lots of the different people who came – some of whom I’d never ‘met’ before.”
“Love how you come up with such innovative ideas for each one.”
“Great fun!
“The party was a blast! I loved it.”
“It was great being a part of something that involved so many different blogs. It was very unique and totally engaging!”
“I took part in the online party. What I enjoyed about it was reading all the other blogs that took part – everyone had something different.”
“You have held some really fun and fab parties Janice. All have been great to join in!”
“I’ve been to all of them and it would be difficult to pick out a favourite.”
“What I think worked was that they were all different and each had an element of surprise.”
“Asking ‘guests’ to do something specific ensured personal involvement – key to the success of any ‘virtual’ event.”
“I enjoyed all your parties, Janice.”
“The (party) was a lesson in how it should be done.”
“A book of hints and tips is a great idea. Good luck with it!”
Why not download your copy of How To Party Online now and Party On!
Go to Amazon.co.uk
Go to Amazon.com
About the author: Janice Horton escaped a city-chic lifestyle and a career in corporate brand placement to live in a remote cottage on the side of a hillside in Scotland. Previously traditionally published and now writing as an Indie, Janice writes fiction with humour and heart and with a hint of tartan. When not writing novels, Janice writes lifestyle articles and has had work published in national and international magazines. She has also been involved in BBC Scotland’s ‘Write Here Write Now’ incentive. Janice is a regular blogger and you’ll often find her partying on Facebook and Twitter. She is a contributing editor here at Loveahappyending Lifestyle magazine with her Scottish Country Lifestyle feature and the twice monthly Bookshelf Reviews. Check out her Author Page here at the Loveahappyending Lifestyle Bookshelf and her Amazon Author Page for more information about all her bestselling books.
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